Home » Creating Innovative Products Using Total Design: The Living Legacy of Stuart Pugh by Stuart Pugh
Creating Innovative Products Using Total Design: The Living Legacy of Stuart Pugh Stuart Pugh

Creating Innovative Products Using Total Design: The Living Legacy of Stuart Pugh

Stuart Pugh

Published April 24th 1996
ISBN : 9780201634853
Hardcover
544 pages
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 About the Book 

Every product development professional should have a copy of this book because it covers the entire spectrum of the product design process. In particular, it emphasizes that a total design approach--in all its complexity--is absolutely essential forMoreEvery product development professional should have a copy of this book because it covers the entire spectrum of the product design process. In particular, it emphasizes that a total design approach--in all its complexity--is absolutely essential for consistent success in product development.